Generative AI Resources

• AIGeneration.blog: https://www.AIGeneration.blog  
• ChatGPT:  https://chat.openai.com
• Meta AI:  https://www.meta.ai 
• Google: Gemini (google.com)
• Microsoft CoPilot: https://www.microsoft.com/en-us/copilot-app 

1. Define AI Role

• Tell AI the specific role you want them to play and what their subject matter expertise needs to be. Exam̱ples:
  • You are a real estate agent that targets <community> in a <city/town> with a focus on <target audience>. The buyers are <describe characteristics, age, education, income, professions, etc>. You created an eBook for first-time home buyer grants. Write a Facebook post in a language that resonates with our target buyers with CTA being to look at the guide for more info. 

2. Define AI Tone

• Tell AI the specific tone you need: professional, friendly, concise, conversational, casual, etc.

3. Assign 1 Task

• Avoid asking for many tasks with one prompt. Use concise short text prompts for each step of the larger task you are hoping to accomplish.
• Example when you want AI to outline a Marketing Campaign for a new property listing: Include target demographics, unique property features and actions you want the potential buyers to take.
• Example when you want AI to generate ideas to grow your email subscriber list with a strong CTA: “Pretend you’re a seasoned real estate marketing expert, and your client is a real estate agent specializing in properties for first-time buyers. Your objective is to grow a vibrant email list to achieve higher client engagement. The agent uses social media and newsletters to reach their audience. Provide detailed ideas for call-to-action items that the agent can offer.”
• Be Specific & Keep Refining your Prompts until you are happy with the initial results. Reshape questions, include more specifics or provide clearer context in your prompts.
• Example of UnClear Prompt: “suggest a promising real estate market” 
• Example of Clear Prompt: “As an investor who appreciates markets with robust growth and strong rental yields, similar to Austin, Texas, can you suggest other real estate markets that might be of interest to my target market?”

4. Provide Context

• Your Prompts must have clear context ( historical data, user profiles, preferences, significant details. The more precise you are, the better the results.
• Good Prompts include Who you are, What you do, How your brand voice sounds, etc. Save this info somewhere so you can copy / paste it for your own company at the start of each new dialogue with an AI.
• Example Bad Prompt: “create a property marketing strategy”
• Example Better Prompt: “I am a leading [role] who assists [target audience] in realizing their real estate aspirations̱. Our brand voice is confident, trustworthy, empathetic, and informative. Develop a marketing strategy for me to expand my brand presence on Zillow and Realtor.com by leveraging my successful real estate blog.”

5. Break Prompts into Steps

• Your prompt needs to be clear, including context without being a lengthy prompt.
• Segment your expectations to be a sequence of steps.
• Example: You want the AI to create a compelling property listing description. Your first prompt asks the AI to identify Key Features and Selling Points that are most likely to appeal to your target audience buyers.
  • In the next prompts, you request AI to include the findings into the property description.
• Example: You want to sell a high-end residential property. Break down your AI Prompts:
  • Prompt One: “Based on current luxury real estate market trends, what are the key selling features that potential buyers are seeking in a high-end home?”
    • AI Response: “Recent trends suggest that potential buyers in the luxury real estate market are looking for properties with ample outdoor space, state-of-the-art home automation, high-end kitchen appliances, spacious home offices, and wellness-oriented features like home gyms or saunas.”
  • Prompt Two: “Given that the property I’m selling has a spacious backyard, smart home features, a gourmet kitchen, a large home office, and a personal gym, how can I incorporate these features into a compelling property listing?”
    • The AI might then generate a listing description along the lines of: “Experience the epitome of luxury living in this elegantly appointed residence. Boasting a sprawling backyard, cutting-edge home automation for your comfort, a gourmet kitchen for culinary explorations, a generously proportioned office for your work-from-home needs, and a private gym for your wellness journey, this home offers a coveted lifestyle like no other.” 

6. Ask AI how to write better prompts

• Add a line to your prompt that follows this template: “If I want to [desired outcome], what prompts should I share with Generative AI to get the best results?”
• After AI generates output, tell the AI what you like and dislike about the output and ask it to request additional results, edits, or tweaks.

7. Clear intent based prompts

• NO, DON’T DO THIS:  “compare and contrast investing in commercial real estate versus residential real estate,”
• YES, DO THIS: “Can you compare and contrast the advantages and disadvantages of investing in commercial real estate versus residential real estate for long-term wealth building?”
• Consider using a synonym dictionary if you are not sure about words you are using or if you are looking for a better verb to clarify your intent.

8. Professional, Respectful Communication

• You will get the best results if you interact with the AI in polite, straightforward language – much like when you are addressing a friend.
• Example Prompt:  “You’re excellent at understanding key aspects of a real estate agent’s challenges with negotiating with sellers.”
• After the chatbot delivers a response you appreciate, convey your gratitude by saying something along the lines of, “This is great. Thank you very much!” followed by a request for modifications to its output.

9. Adjust Tone and Reading Level

• If you’re using AI to create property descriptions or captions for social media posts, create your prompts to request relevant tone for the content to appeal to your intended audience.
• For social media and other types of online content, a fifth or sixth-grade reading level will resonate better with audiences on most social media and online content.
• Instruct AI to “alter the reading level and tone” after it delivers a response. Example Prompt: “This is a great description, please simplify it to be more conversational tone so it appeals to a wider audience on the internet”

10. Give Outline to AI

Provide AI with an outline, if you want it to write Long-form content like a blog post.

“Use  this analysis structure —

1. Introduction to the market,

2. Discuss current trends and challenges,

3. Present potential solutions or strategies for investors,

4. Conclude with key takeaways — create a 1,000-word market analysis for a sixth-grade reading level in the third person using the provided data.”

CONCLUSION

Leverage the massive potential of various AI resources:

• Assign a specific role to the AI you use.
• Break down tasks into simple steps.
• Use clear and specific prompts

BONUS ONE: ChatGPT

https://chat.openai.com

MoniGarr Said: What are the most popular generative ai text prompts that real estate agents in new york state use?

ChatGPT said:    9/9/2024

Generative AI has become a valuable tool for real estate agents in New York State, helping to automate tasks like lead generation, client engagement, property descriptions, and personalized follow-ups. Here are some of the most popular AI-generated text prompts that real estate agents often use to improve communication and client services:

1. Property Descriptions:

• “Generate a listing description for a [number of bedrooms] bedroom, [number of bathrooms] bathroom home in [specific neighborhood], featuring a [unique selling point, such as ‘renovated kitchen’ or ‘waterfront view’].”
• “Create a luxurious listing description for a penthouse in [city], highlighting the modern amenities, skyline views, and premium finishes.”
• “Write a brief property description for a cozy single-family home in [town], ideal for first-time homebuyers and featuring a large backyard and open-concept living space.”

2. Email Follow-Ups:

• “Write a follow-up email to a prospective buyer who attended an open house, highlighting key features of the property and offering to schedule a private showing.”
• “Generate a personalized email for a client who is considering selling their home, emphasizing the current market trends and offering a free market analysis.”
• “Draft a thank-you email to a client after a property viewing, reiterating the home’s main selling points and asking if they’d like to see similar listings.”

3. Lead Generation and Nurturing:

• “Create a chatbot script to engage website visitors, asking if they are interested in buying, selling, or renting a property, and offering assistance based on their responses.”
• “Write an introductory message for Facebook ads targeting first-time homebuyers in [specific area], offering a free guide on the home-buying process.”
• “Generate a conversational prompt to engage leads in a real estate CRM, asking them about their preferred neighborhood and home features.”

4. Social Media Marketing:

• “Create a social media post for Instagram to promote an open house in [specific neighborhood], including a call to action and relevant hashtags.”
• “Write a LinkedIn post for real estate professionals discussing the current trends in the New York City real estate market, focusing on luxury condos.”
• “Generate a Facebook post promoting a new listing in [area], with a focus on the neighborhood’s amenities, schools, and local attractions.”

5. Client Engagement:

• “Generate a personalized text message to send to a lead who just signed up on the website, asking if they are looking to buy or sell and offering assistance.”
• “Create a conversational AI prompt to ask potential buyers what their top three priorities are when searching for a new home.”

6. Market Updates:

• “Generate a market update for [specific area] to send to prospective sellers, emphasizing the increase in home values and suggesting now is a great time to sell.”
• “Write a brief AI-generated report on the average days on market for homes in [city/neighborhood] over the last six months, tailored to potential buyers.”

7. Virtual Tour Promotion:

• “Write an AI-generated email inviting clients to a virtual tour of a new listing, highlighting the benefits of attending and offering a link to the tour.”
• “Generate an SMS prompt inviting leads to view an exclusive 3D virtual tour of a luxury property in [area], with a link to view.”

8. Client Reviews and Testimonials:

• “Write a follow-up email asking recent buyers for a review of their home-buying experience, including a link to your Google business page.”
• “Generate a prompt for social media asking satisfied clients to share their experience and recommend your services to others.”

9. Automated Response Prompts:

• “Create an automated text response for new website leads that confirms receipt of their inquiry and sets expectations for when you’ll follow up.”
• “Write an AI-generated chatbot response that guides users through available listings based on their preferences, such as location and budget.”

10. Educational Content:

• “Generate a blog post explaining the steps of the home-buying process in New York State, aimed at first-time buyers.”
• “Write a short social media post offering tips on how sellers can stage their homes for maximum appeal.”

These AI-generated prompts streamline communication, marketing, and client services, allowing real estate agents to engage more effectively with their target audience while saving time on routine tasks.

BONUS TWO: Meta AI

https://www.meta.ai/ 

MoniGarr Said: What are the most popular generative ai text prompts that real estate agents in new york state use?

Meta AI said:    9/9/2024

Here are some popular generative AI text prompts used by real estate agents in New York State:

Property Descriptions

1. “Write a compelling listing description for a [insert type] property in [insert location], highlighting its best features.”
2. “Generate a detailed property summary for a [insert type] home in [insert location], including amenities and upgrades.”

Marketing and Advertising

1. “Create a catchy social media post for a new listing in [insert location], targeting [insert demographic].”
2. “Write a persuasive email marketing campaign for a [insert type] property in [insert location], emphasizing its unique selling points.”

Client Communication

1. “Draft a personalized email to a potential buyer, describing the benefits of [insert location] and the value of this property.”
2. “Generate a follow-up message to a lead, inquiring about their interest in [insert type] properties in [insert location].”

Neighborhood and Community

1. “Write a neighborhood guide for [insert location], highlighting local amenities, schools, and attractions.”
2. “Create a community profile for [insert location], including demographics, transportation, and lifestyle information.”

Market Analysis and Trends

1. “Analyze the current market trends in [insert location] and generate a report on [insert type] properties.”
2. “Write a blog post on the benefits of investing in [insert location] real estate, citing recent market data and statistics.”

These prompts can help real estate agents in New York State create engaging content, communicate effectively with clients, and stay up-to-date on market trends.

BONUS THREE: Google Gemini

https://gemini.google.com/app/

MoniGarr Said: What are the most popular generative ai text prompts that real estate agents in new york state use?

Google Gemini said:    9/9/2024

Popular Generative AI Text Prompts for New York Real Estate Agents

Real estate agents in New York State are increasingly leveraging generative AI to streamline their tasks and enhance their marketing efforts. Here are some common prompts they use:

Property Descriptions and Listings

• “Write a captivating property description for a [property type] in [neighborhood] with [key features].”
• “Create a social media post promoting a [property type] listing in [borough] with [unique selling points].”
• “Generate a compelling email subject line and body for a potential buyer interested in a [property type] in [area].”

Marketing and Sales

• “Draft a persuasive cold email to potential clients in [target demographic].”
• “Write a blog post on [real estate topic] relevant to New York residents.”
• “Create a script for a video tour of a [property type] in [location].”

Client Communication and Support

• “Respond to a client’s inquiry about [real estate topic].”
• “Generate a personalized thank-you note for a new client.”
• “Draft a follow-up email to a potential buyer who has expressed interest.”

Market Analysis and Research

• “Analyze recent real estate trends in [borough or neighborhood].”
• “Identify potential investment opportunities in the New York City market.”
• “Research local zoning regulations and building codes.”

Legal and Contractual Documents

• “Draft a basic lease agreement for a [property type] in [location].”
• “Create a standard purchase agreement for a [property type] in New York.”

By effectively utilizing these prompts and experimenting with different variations, real estate agents can significantly improve their efficiency, productivity, and overall success in the competitive New York market.

BONUS FOUR: Microsoft CoPilot

https://www.bing.com/chat

MoniGarr Said: What are the most popular generative ai text prompts that real estate agents in new york state use?

Microsoft CoPilot said:    9/9/2024

Real estate agents in New York State use a variety of generative AI text prompts to streamline their work and enhance their marketing efforts. Here are some popular prompts:

1. Property Descriptions:
   • “Generate a compelling property description for a 3-bedroom, 2-bathroom apartment in Manhattan with modern amenities and a rooftop terrace.”
   • “Create a detailed listing for a historic brownstone in Brooklyn, highlighting its unique architectural features and proximity to local attractions.”
2. Client Communication:
   • “Draft a follow-up email to a potential buyer who recently viewed a property, emphasizing the key selling points and inviting them for a second visit.”
   • “Write a personalized thank-you note to a client after closing a deal, expressing gratitude and offering future assistance.”
3. Social Media Posts:
   • “Generate an engaging Instagram post for a newly listed luxury condo in the Upper East Side, including hashtags and a call-to-action.”
   • “Create a Facebook post announcing an open house event for a suburban home in Westchester County, with details on the date and time.”
4. Market Analysis:
   • “Summarize the latest real estate market trends in New York City, focusing on price changes and popular neighborhoods.”
   • “Generate a report on the current rental market in Queens, including average rental prices and vacancy rates.”
5. Lead Generation:
   • “Write a cold outreach email to potential sellers in a specific neighborhood, offering a free home valuation service.”
   • “Create a text message script for following up with leads who have shown interest in properties but haven’t yet scheduled a viewing.”

These prompts help real estate agents save time and ensure their communications are professional and effective